(PH106) -  Anastasios Baltadakis , Savvas Chatzinikolaou

Course Description

Successfully bringing your farmed fish to market requires more than just quality production; it involves strategic planning for market access and exports. Understanding consumer demand, navigating regulatory requirements, and adhering to international standards are critical for expanding your farm’s reach. Export strategies require logistical coordination, compliance with trade regulations, and familiarity with the certification needed for international markets.

 

In this module, we will explore the steps to accessing local and global markets, the role of certifications such as organic or sustainable labels, and how to develop export strategies that ensure your products meet the standards of various regions. You’ll also gain insights into marketing approaches that highlight the value of your farmed fish and drive demand.

Creation Date

Thursday, September 19, 2024